World-class Rabobank offered a wealth of business banking products, services and expertise, but wasn’t succeeding regionally. Our laser-targeted messaging to local merchants turned things around, sparking credit requests totaling millions.
Rabobank B2B Acquisition
Creative which blended the credibility of well-known brands with a customized financial analysis for YOU drove business up and acquisition costs down.
A relentless focus on fundamentals increased response rates 73% for this national Top Ten loan originator, while reducing cost-per-funding by 22%.