Randy Dale | President

“I am committed to making Anderson the best service provider in the industry.”

One might say that the buck stops (and starts) at Randy’s desk. Not to over-simplify, but he’s the man in charge, ensuring that Sales, Marketing, Production and Financials are finely tuned and firing on all cylinders.


He has an extensive 26-year background in operations, client service and financial management in the printing and mailing industries, which has given him a well-rounded perspective and client-focused approach for developing solutions.


With Randy at the helm, Anderson has become a true leader in the field of direct marketing. His proactive and insightful approach to operations management—and passion for innovative technologies that slash time, costs and waste—have both driven company growth and elevated the industry as a whole.


Asked about his extra-curricular interests, he’ll tell you, “I like interpreting dreams.” Clearly, based on Anderson’s success, he’s pretty good at making them happen, too.

  • Is a second-generation native San Diegan
  • Works out at least five days a week
  • Is something of an arachnophobic
  • Thinks about traveling to Europe
  • Hates politics, but loves basketball
  • Abraham Lincoln is one of his heroes